Solutions
PopularMedia is the first company to offer a set of social media marketing solutions built on an advanced, patent-pending technology platform, PopCommerce, to help customers harness the power of word-of-mouth marketing to drive brand awareness, list growth, sales, and marketing profitability.
The Social Media Marketing Suite is delivered as Software as a Service (SaaS), fully hosted and managed as microsites. Programs are designed to integrate seamlessly into your marketing mix, enabling you to motivate consumers, identify influencers, drive consistent, targeted marketing goals, and generate next-generation marketing databases. The program can be fully integrated into your existing website to leverage existing registration, or account creation processes to create a seamless user experience or can stand alone as required. With our solutions, marketers are creating and optimizing Word of Mouth marketing programs that drive real, sustainable business results.
Our Solutions
PopularMedia Importer
PopularMedia Importer is an easy to configure web service API which lets website visitors quickly import contact information from their existing web-based address books. Importing from Yahoo, Gmail, AOL, MSN/Hotmail and LinkedIn is supported. Users get easy access to their address books. PopularMedia Importer is available free. Real-time usage reporting is available for an additional fee.
PopularMedia Conversation
The PopularMedia Conversation is our publishing and optimization platform for web-based social media marketing programs. With the PopularMedia Conversation, marketers are able to drive targeted actions and identify key influence factors that can be leveraged across the entire marketing mix.
PopularMedia Insights
PopularMedia provides reports highlighting the social network use, online activity and demographic patterns of the list of people that you provide. The information for these reports are gathered by indexing the publicly available permission based profiles that are linked to the email addresses from the list. With PopularMedia Insights, you will improve marketing ROI by tapping into the networks used by your most connected consumers - by sharing and engaging content with friends, they can boost your distribution by 10x.
Getting Started
Our process is streamlined to require minimal resource allocation on your part. Technical integration requires only a few days effort from your IT team depending on program requirements, and your PopularMedia Account Services Manager will guide you through the entire process. Getting started is simple, and your program can be live in as little as 60 days. Contact us today to learn more about our solutions and how you can make your marketing work like never before.